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August 14.2025
2 Minutes Read

EQT Acquires Remember: A $400 Million Game Changer in HR Technology

Vibrant city skyline at dusk, colorful sky, HR technology acquisition.


Understanding the $400M Deal: What It Means for HR Tech

In a significant move within the HR technology landscape, South Korean business card management app Remember is set to be acquired by Swedish private equity firm EQT for an impressive $400 million. This acquisition is not just about numbers; it's a strategic maneuver aimed at accelerating Remember's expansion across Asia, a market ripe with potential for digital transformation.

The Power of Remember and Its Unique Position

Remember isn't your typical business card app; it integrates advanced AI to facilitate talent acquisition and improve customer discovery, boasting an impressive user base of 5 million. This functionality aligns seamlessly with EQT’s stated interest in harnessing innovative technology solutions that cater to the evolving demands of the workforce, thereby making Remember a desirable asset in its portfolio.

Why This Acquisition Matters for the Industry

Sungmin Kim, Founder and CEO of Ark & Partners, emphasized that this deal highlights a new era in South Korea’s venture ecosystem. The interplay between venture capital and private equity is becoming increasingly favorable, signaling a deeper investment in technology that can reshape how organizations manage their human resources.

Dayea Yeon, Head of EQT Private Capital Korea, noted that Remember is a “rare and differentiated asset.” It sits at the crossroads of South Korea’s demographic transformation and the rise of AI in managing talent – two elements crucial to the sector's future.

What’s Next for Remember and the Broader Implications?

As EQT positions itself as the largest stakeholder in Remember, the potential for growth seems boundless. This transition reflects a broader trend where artificial intelligence is no longer just an add-on to HR operations; it’s becoming central to the functionality of recruiting software and ATS solutions.

The combination of Remember’s technology with EQT’s resources promises not just an expansion of the app itself, but also a ripple effect that could redefine HR automation and people analytics across Asia and beyond. Other companies in the space will be watching closely, as this could mark a significant pivot in how HR technologies are developed and implemented.

Conclusion

In summary, EQT’s acquisition of Remember is not merely a financial transaction; it signifies a transformative moment in HR technology. As organizations aim to streamline their hiring and employee management processes, the evolution of tools like Remember will be pivotal. For HR tech buyers and digital transformation leaders, this is a development worth monitoring as it may inspire new solutions and approaches in the industry.


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