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September 04.2025
2 Minutes Read

HR Leaders Must Embrace Pay Transparency: Insights from the LEGO Group

Colorful Lego mural with flowers and HR technology transparency.

The Crucial Role of HR Leaders in Pay Transparency

As the EU Pay Directive approaches its implementation in June 2026, organizations are under increasing pressure to ensure pay equity across their workforce. Kent Hviid Frederiksen, the Vice President of Rewards at the LEGO Group, emphasizes that HR leaders must be proactive in addressing pay transparency to avoid compliance challenges and preserve employee trust. Failures to address these issues may result in significant pay gaps that could jeopardize organizational integrity.

Understanding Job Architecture: A Foundation for Fairness

Job architecture is fundamental in maintaining fair compensation metrics within a company. For the LEGO Group, having a clear and effective job architecture means that when pay transparency regulations come into effect, organizations can confidently establish and maintain equitable pay standards. Frederiksen argues that 'without a clear structure, pay fairness becomes arbitrary and inconsistent', stressing the need for HR teams to act swiftly in refining their frameworks.

Impact Beyond EU Borders

The forthcoming changes in the EU will resonate globally, affecting organizations even outside EU member states. With countries like the UK and the US also expected to adapt to similar transparency measures, Frederiksen encourages HR leaders worldwide to invest in sound job architecture and transparent compensation strategies, thereby ensuring global compliance.

The Growing Necessity of People Analytics Tools

In this ever-evolving landscape, leveraging HR technology such as people analytics becomes crucial. Companies must now prioritize investment in HR automation, assessment tools, and AI recruiting software to effectively track compensation equity and manage recruitment processes efficiently. These tools allow HR teams to make data-driven decisions about salary structures and equity, ultimately supporting their organizational culture of transparency and fairness.

Preparing for the Future of Pay Transparency

The introduction of the EU Pay Directive is not merely a challenge; it presents an opportunity for growth and change in HR practices. By embracing strategic workforce planning and evolving their technology stacks for hiring, organizations can position themselves as leaders in pay equity. As Frederiksen aptly notes, understanding the contemporary landscape is essential for any HR leader committed to fostering an environment of trust and clarity in compensation.

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